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One on One: Elevating the Fan Experience at Sports Games

Hillary Adler, Senior Editor

Purple Mattress Doesn’t Sleep On Video Marketing

Company of the Week

PAN Communications is an award-winning integrated marketing and public relations agency for B2B technology and healthcare brands. PAN’s data-driven approach allows the firm to specialize in public relations, social media, content and influencer marketing, and data and analytics. PAN partners with brands to create unique, integrated campaigns that captivate audiences.

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Relive the 2017 Marketing Hall of Femme

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Purple Mattress Doesn’t Sleep On Video Marketing

One wacky video promotion landed the online retail brand with more than 3.3 million views

The Wednesday Stack: The GDPR Dust Settles (Not …

GDPR, the news story which keeps on giving, ethical data from LiveRamp, and looking forward to PegaWorld

Martech Skills A Must For Modern CMOs, Study …

Today’s marketing leaders need tech skills to keep up with the times — and strategy savvy to see success

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