Updated: September 29, 2022
Green Arrow Automotive Marketing
Delray Beach, Florida, September 25, 2018 — Principals at one of South Florida’s fastest growing marketing agency Green Arrow Marketing recently rolled out Green Arrow Automotive. This newly formed division focuses exclusively on marketing for car dealerships, automotive groups and automotive related franchises and businesses.
Green Arrow CMO Kris Mortensen said they felt this spin-off was necessary to keep their automotive clients roaring past increasingly stiff competition. Building on the recent successes of their current dealership roster across 4 states, the Green Arrow team decided this new division would allow them to better segment internal resources to cater to the niche of automotive marketing. The approach is working, as Green Arrow Automotive has increased the number of dealerships they’re working with by 15% in the last 3 months, with no signs of slowing.
Automotive Marketing Services
Services include pay-per-click (PPC), search engine optimization (SEO), radio, TV, direct mail & print and social media as well as a new service: Automotive Marketing Vendor Management. To learn more and see a full list of services visit www.greenarrowmm.com/automotive.
Automotive Marketing Vendor Management
Mortensen explains, “Automotive Marketing Vendor Management basically allows us to fully manage a dealership’s third party marketing vendors to make sure they’re doing what they’re supposed to be doing, and driving a positive ROI for each store. That way, our clients can focus on running the dealership, making sure internal staff is performing, properly handling the increase in leads and selling more cars.”
What are the benefits of having an Automotive Vendor Management agency? Green Arrow owner Mike Piccoli explains, “Once we’re handling the vendors, our team has a proven success rate of lowering our automotive clients’ ad spends and selling more cars, shifting focus to what is working and away from what is clearly not, while our automotive clients focus on dealership management. No more being stuck on vendor calls, staring at glossy reports or listening to fancy marketing terms that don’t mean anything to you. Our team handles all of that for you, the right way. Our case studies speak for themselves. We help you sell more cars with less money.”
For the past several years, Green Arrow has excelled as an industry leader in automotive marketing not only in South Florida but across the East Coast, now expanding with dealerships in California and the West Coast. This continued success is the catalyst for launching Green Arrow Automotive.
“Simply put: Our ultimate goal is to help our clients sell more cars. When they’re successful, we’re successful.” Piccoli states.
To learn more about Green Arrow Automotive, our automotive specific marketing tactics and how we can put together a marketing package for your dealership or business that actually works, contact us today!