Does Your Social Media Marketing Plan Include Instagram?
How to Simplify Your Social Media Marketing Plan with the Ability to Switch Between Instagram Accounts!
As of September 2015, Instagram doubled their monthly active user base within an 18-month span from 200 million to over 400 million. And in case you weren’t aware, Instagram has higher engagement than any other network (including Facebook).
Independent retailers need this type of retail marketing in their social media marketing plan. The main issue? It’s only available on a mobile device … making it troublesome to run both a personal and business Instagram account from the same device.
Worry no more! Instagram recently released a new development that’ll help you conquer your social media marketing plan with ease! Instagram created a method to switch between multiple accounts. This means you no longer have to logout of your personal account and then login to your business account (and vice versa). The headache of posting to the wrong Instagram account is gone and social media management just got a bit more straightforward. To see this new feature in action, watch this short video below.
Instagram has always been a tricky social network, but this new feature makes the sharing process with Boutique Window simple. All you’ll need to do is confirm that you’re sharing to the correct account – see how this works in the clip below.
Pro Tip: If you don’t see the “add accounts” option in your Instagram app settings, you’ll need to delete the app from your device and then redownload it from the App Store.
As you saw from the clip, you can switch between accounts in-stream and add additional accounts (or create a new one). Once you’ve added all of your accounts, you’ll see a selector arrow drop-down menu next to the account name which will allows you to jump quickly between accounts. Talk about sweet, sweet technological harmony between social media tools like Instagram and Boutique Window.
So what are you waiting for? If you haven’t already created a separate business and personal account—do it now … your social media marketing plan will thank you.
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